Tati Westbrook is a YouTuber in the beauty industry and she talks about beauty, fashion, cosmetic reviews and general lifestyle under the brand GlamLifeGuru. She started out YouTube as a hobby to teach women about makeup and ended up making it her full time job.
How Much Money Does Tati Westbrook Make From Her Channel?
GlamLifeGuru has over 1.8 million subscribers as of mid 2016 and has amassed over 250 million views since it was started out back in November 2010. Tati has been uploading 5 videos per week and in a day the videos in the channel generate an average of 800,000 views. This in turn generates an estimated revenue of around $1200 per day ($440,000 a year) just from YouTube ads.
$2-$5 per 1000 monetizable views is the average rate a YouTuber will be paid for the views he/she generates on their videos. Just around 40% – 60% of the total views on a video are monetizable.
Tati has a large following but she rarely takes sponsorship deals because of bad experience working with companies. She only sponsors products that would appeal to her audience and have to be very authentic so as not to damage her brand. She also has an app, GlamLifeGuru, where her viewers to go to connect more with her content.
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