The Pet Collective is a YouTube channel owned and operated by Junkin Media. A guy named Gabe Evans is the Creative Lead for the channel. It has served as one of the biggest archives of animal videos ranging from simple user generated clips to elaborate Petodies. The content is mainly top trending clips, most entertaining memes and funniest animal videos online.
How Much Money Does The Pet Collective Earn On YouTube?
The channel has over 1.1 million subscribers as of late 2017 and has accumulated over 380 million views so far. It is able to get an average of 230,000 views per day from different sources. This should generate an estimated revenue of around $420 per day ($154,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
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